Category: Take it to the streets
Real-world examples of biz-altering design and strategy
Five principles of web strategy I’ll still be harping about when I’m 92
I love old people. There’s a lot of freedom that comes with the experience of living for a long, long time. It’s fascinating how time changes us. Web design is notorious for changing every 5 minutes. But there are some principles of effective web strategy that I’m still going to be rallying around when I’m Continue Reading »
How to package your services for swoon-worthy results
The wonderful David Billings (aka: Sparky Firepants) got me started on this topic with his wonderful probing questions. He also got me thinking about muppets and peanut butter and jelly sandwiches, which are topics that deserve an equal amount of your attention. And as I’m currently re-packaging my packages (errr…because you do have to do Continue Reading »
The rule of lag: How anticipating client lag times will help you gain momentum and keep it
This summer, I broke one of my Rules. Not the kind of rules that were meant to be broken. Nuh uh. One of the cardinal rules of Sarah Bray Staying Sane and Not Losing the House, Dog, and Whatever Else Can Be Pawned. My crime was ignoring the Rule of Lag. Which goes like this: Continue Reading »
